Biography

Professor Dansereau instructs a combination of management, marketing, and data analytics courses. His research interests include data-driven marketing, digital marketing, and social media marketing. Most years he leads a Student/Faculty research team where select students are given the opportunity to gain valuable knowledge which is applicable to graduate school and professional experience. Professor Dansereau is a proud father of three children.

Education

Graduate Certificate in Social Media, Rutgers
M.B.A., Southern New Hampshire University
B.S.E.E.T., Northeastern University

Accomplishments

• Development and Creation of Marketing Minor
• Development and Creation of many new courses including: Social Media Marketing, Content Marketing, and Data-Driven Marketing